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'It's simply not true' - Stefan Borson rips into Man United owner for 'headline-making' lie

Avram Glazer Co-Chairman of Manchester United and Sir Jim Ratcliffe Manchester United Co-Owner in the tribune prior to kick off in the Tottenham Hotspur vs Manchester United UEFA Europa League Final match at San Mames, Bilbao

Avram Glazer Co-Chairman of Manchester United and Sir Jim Ratcliffe Manchester United Co-Owner in the tribune prior to kick off in the Tottenham Hotspur vs Manchester United UEFA Europa League Final match at San Mames, Bilbao

Avram Glazer is simply telling lies after his recent comments about Manchester United's lack of on-pitch success emerged.

That is according to former Manchester City financial adviser Stefan Borson, who exclusively told Football Insider that Man United's on-pitch performances have impacted the club financially.

The owners are once again at the centre of the storm at Old Trafford, with fans choosing to show Michael Carrick support instead of criticism.

Supporters understand that the under-pressure manager has been left out to dry by the owners, who refuse to invest properly on the pitch.

The Red Devils haven't won the Premier League since the 2012-13 campaign, and also haven't lifted a European title since 2016-17.

Despite all of this, Glazer has stated that Man United's lack of success on the pitch has not yet impacted the club's commercial power off of it.

Man United are definitely impacted by on-field displays

Speaking exclusively to Football Insider, Borson has instantly hit back at his emerging quotes, where Glazer compared Man United to the Dallas Cowboys and New York Yankees.

"I'm not sure it's true, to be honest, because if you look at commercial revenue since 2016 all the way through to 2022, there was no growth at all in commercial income," he said.

"Now, what did happen in fairness to them is in the post-INEOS period, they do seem to have increased commercial revenue, but that's largely been the change of how they've operated their retail function.

"What's happened is they brought a lot of the retail in-house, which means that you get more commercial revenue but have more cost associated with it.

Avram Glazer has told an audience of financiers that sports teams at Manchester United’s level are not dependent on success on the pitch for commercial power.

United’s co-owner was making a rare speaking appearance at Deutsche Bank’s inaugural Sports Investment Conference in… pic.twitter.com/JtXgzeGJRy

— The Athletic | Football (@TheAthleticFC) November 5, 2026

"So it's a good headline, but it's not actually true. So in terms of the growth that clubs have had across the period, it's simply not true that on-field performance has had no impact."

Michael Carrick not the problem at Old Trafford

Understandably, much of the talk at Old Trafford has been around Carrick's future and how much time he has left to turn things around.

Eddie Howe, Julian Nagelsmann and Unai Emery have all been mentioned, with some having better chances of landing the job than others.

Borson has already told Man United's owners that sacking Carrick is not the solution, though, and that changing the club's fortunes is simple.

INEOS and Sir Jim Ratcliffe are unlikely to take the easy way out, though, because that would mean splashing the cash in upcoming transfer windows.

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